How to sell fake blood recipe to makeup artists for plays/shows/movies?

Hm. Interesting. I was thinking maybe a Youtube video, but my channel is deader than dead.

Are you trying to just pick up a quick $50 or looking to get into selling it for dependable income?

I mean, if the quality is good enough, it could be a viable substitute that’s widely used...so ideally, it probably wouldn’t be dependable income, but rather, disposable income.

Then what I would do is call up someone from your target market and ask them where they get their current product. You can make up a story about doing an independent film project or something. Then check their pricing to see if you can actually buy it cheaper than the ingredients that it takes to make yours. They are going to likely have economy of scale so you want to make sure that if your stuff is more expensive you know by how much.

I see. Thanks! That’s good advice.

If you aren’t priced out of the market then you contact your target audience again and find out what would make them switch to a different product. Do that bunch of times. That will give you the info to make a sales pitch. Then it’s just a question of dialing for dollars and pitching everyone you can.

Alternatively, after figuring out pricing you find the people who are selling similar products in the market and propose they sell yours AS WELL but you will revenue share with them. You have a base cost to cover expenses and then you split anything above it 50/50. That’s good motivator for the reseller and you don’t have to do direct sales.

#1 stumbling block to success in starting up for an individual is overcoming the inherent feeling of rudeness you have when you pitch. You have to have a drive to talk to the top person and you must be convinced that you are doing them a service by getting them to buy your product.

Yeah, I’ve been there. I worked for Aflac (don’t do that lol), and dealt with people slamming doors in my face. So, I do have the right kind of training to do this, and deal with the rejection.

So I’m curious, what ingredients are you using? I’m guessing if it was meant to be a ‘facial cleanse’ it’s not as cheap as corn syrup and red food dye... jus sayin

You’d be surprised how simple. Think of the most basic “exfoliator” you can, a disinfectant for skin, and an antiseptic plant. That’s it. Oz. per oz., it’s probably cheaper.

Not every facial cleanser must have 200 ingredients with cancer-causing carcinogens and preservatives.

A salesperson is only as good as their product info. That’s your job here after all. Educating them about your product and how it benefits them. You are selling value. What value does your blood have? What enhancements or benefits will it bring them? That value is a combination of what your product offers and what your product costs. The PERCEIVED value will be a combination of those things and the FEELINGS of the buyer. You can’t create value on sales pitch alone but you can help Build perceived value, and you can have somehi f very valuable but if your pitch doesn’t make the customer feel it is valuable they won’t buy it for $1.

You’ll need to figure out your costs and understand they are scalable. How much does it cost you to make this blood for a given volume in ingredients? Add your time, some wear and tear on your equipment, any costs to processing like electricity, transport to the venue and to get ingredient etc. And how much do you think they’ll need? You might be able to make a gallon a day easily, but if they want 5,10 a day.... can you supply that? Will you need to buy bigger or better equipment etc? What will that cost? Those costs need included so that over a period you decide (weeks, months, years, etc.) you can make back the costs and turn a profit.

All in hand and everything logistical figured out... we we get back to “the pitch” in a second. But regardless of any other factors you’ll need someone to talk to. In sales, the two easiest sales are ones where you offer a product and a costumer comes to you (people generally don’t go to the store if they don’t plan to buy something. They want to buy, that’s why they’re there. They just need to be convinced it’s the right thing to do.) The next easiest is to be connected. Networked. Know or have a relationship with the person you’re selling too. You have to know who to talk to at the theater company. Who needs to approve the product? Who writes the checks and makes those decisions? You can build support for your product talking to other people but the “bag man” with the money is who you need to convince. Spend 3 hours making a perfect pitch and get someone super excited to find out they have no influence over wether your product gets used, that’s a waste of time.

If you are connected to the theater group, know someone or some people in it, if you know someone who knows someone who can get you a foot in the door... if you can go to events like after parties or anything g where people from the group go or otherwise get to know them a little and build a relationship as well as find it who is who and who you need to talk to- that helps.

The hardest type of sale is the “cold call.” That’s where you approach a customer you don’t know, don’t have a relationship with, and just think maybe they’d like your product and are gonna try and sell to them. Once you get in the door- be professional. You can have personality, be creative with your pitch etc. BUT- be professional. People like doing business with people they feel they can trust, are responsible, stable, reliable. You need to convey a level of authority that you know what you’re doing and can provide. Understanding your customer is key here just as it was when we were getting our product info. What do they want? What is important to them? What kind of things do they respond well to?

You’re there to educate them about your product above all and build a relationship that makes them want to do business with you. So make sure you cover the important facts of your product and build value. Point out to them where your product benefits them and how. It’s usually best not to get too technical or detailed. If they ask more in depth questions then yeah. Answer to their satisfaction. Most of your product knowledge you usually won’t use. Most customers have some key points they’re most interested in. Your goal isn’t to tell them all you know about the product. It’s to tell them what they need to know to see the benefits over their product. Listing 1,000 awesome facts about your product doesn’t make a sale and can cost you one if they tune out from boredom.

It’s way more effective to list 10 features they really care about. Make them feel your product is better for them. Build a case why fake blood, and having the right face blood (your fake blood) is important. How will your blood make their lives better? Improve their results? Don’t use closed ended questions as much as possible (except where you want to limit replies to “lead them” to a point.) close ended means basically things you can answer “yes or no” to. And whatever you do build obligation and speak in affirmatives!

Avoid negative language. It’s better to say “my blood outlasts the competition by 4 hours!” Than “The competitions blood can’t last as long as mine. Mine is better by 4 hours.” If you say “what day works for you for a follow up?” Or “is Tuesday good?” That’s not as optimal as saying “I’ll follow up this week with you. What day and time fits your schedule?” Thats an example. There’s an obligation to speak again. Not some vagaries like “we will talk...” you want a commitment. Asking “is X time or date good” leaves them open to just be like “no.” Or “no. Actually I’m pretty booked...”

Same with closing the deal etc. be specific, decisive, to the point. Offer options and be flexible but give them specific points of commitment. Persist but don’t be pushy helps to build feelings of urgency but not too much. Most people don’t like being pushed around and high pressure, and they don’t like feeling “sold to.”