That's kind of close. The founder's wife was named victoria and he was secretly buying her undergarments. He started a mail order company where men could descretely buy stuff for their wives and became very successful. He opened several stores and then sold his company for $4 million to the Limited. Within 5 years the company was worth almost a billion dollars and the original founder killed himself after realizing what he had given away.
Queen Victoria wore all black in mourning the death of her husband, from his death till her own. However, she wore brightly coloured undergarments beneath. That's why it's an undergarments store.
http://en.m.wikipedia.org/wiki/Victoria%27s_Secret