"You [idiots] who keep saying [we] pronounce it wrong: no, YOU'RE wrong! It's a Graphics Interchange Format! I don't care what the guy who created the GIF format said, he's a f*cking programmer, not a linguist! It's GIF, not f*cking peanut butter!"
-Chris Hardwick
The 'G' stands for 'graphic' and unless you pronounce it 'jraphic', the 'jif' people are wrong.
-Chris Hardwick