Why is this a thing

This completely made my night!

Japan. Creators of the worlds most messed up and hard to understand commercials since the beginning of time.

Fun fact: his sweater reads "mecha" (not like the Mecha style, this is pronounced me-cha) which may mean nonsense in Japanese. Depends on the context, of course.

This is too cute !

Re the title: Why the hell not?

I like this for reasons

this is one of the best things I've seen all week

I want one

This is a commercial for a comic website, and the website's name is "mecha-comi" meaning "very comics" (I know it doesn't make sense and I dunno if they have a different meaning, but just reading it means that).