I dislike the Kardashians very much. Other people are famous because they actually worked hard to get there & because they have talent. But not this family. They are literally famous for no reason at all.
I think that that is the same reason, some people actually do like them. Because they can identify with them, and they would like to be rich and famous without any effort too. What would you expect of a pop-culture that is mostly narcissistic? But I disagree on a nuance of what you said: I do not think that every highly recognized artist (musician, actor, writer etc.) is automatically talented nor worked hard for their success. Also, many artists work hard and are very talented and never become successful. What I dislike about the Kardashians for example, is that it is hard for me to just ignore them. They've become much too visible for my taste.
Having a sex tape helps too, apparently.
Woman looks like jafar from Aladdin