The penguin on this toilet paper looks awkwardly familiar

"Okay Bobby, you got any new ideas for our toilet paper design?"
"Yes, here it is."
*accidentally shows a meme on the display*
"Oh wait, that's not-"
"It's PERFECT! We are going to have so many costumers!"

Gets marketing campaign.
Toilet paper mascot.

That's Jaun Salvador from The Penguin Lessons.