Because bottled water is too mainstream

Hipster Water

i know the person who created this boxed water company through my brother-in-law. it's actually really cool and is waaaaay better for the planet that bottled water.

they have it at my school and although it looks cool, the water tastes like cardboard. cardboard doesn't taste good

Makes sense. No plastic.

Yeah I saw of monsters and men drinking that at a concert. I think it's environmental things .