Not if they want a dynamic print. Most receipts are printed on thermal paper, so they don’t use ink but heat to print text. The paper has to be coated in order to be reactive. It costs more to get the equipment that can print two sides and paper that is coated on two sides than it does to just print extra paper.
Generally when you see receipts with print on both sides, one side is a repeating pattern that is printed on the paper with ink before it is spooled and the dynamic/variable content is printed on the thermal sensitive side.
Well, it costs a lot more. It’s cheaper to do it they way they do. And, if they preprinted the receipts, the specials A. Could not be tailored to the individual making the purchase and B. Could not change as frequently as they like.
To do a custom print on something like that is cost prohibitive without producing huge quantities.
Generally when you see receipts with print on both sides, one side is a repeating pattern that is printed on the paper with ink before it is spooled and the dynamic/variable content is printed on the thermal sensitive side.
To do a custom print on something like that is cost prohibitive without producing huge quantities.