"The Year, is 2035"

Too real man...

Sounds like 2021 to me.

After learning a lot of how brands influence what is told as "good behaviour" at an instutional scale (like "drink your OJ", which was bad advice) and that some brands make schoolchildren watch their TV spots in the US in exchange for money for the schools, the Amazon part seems awfully realistic.

I take it you've read Neal Stephenson's Snow Crash....